Smile Cookie Campaign Raises $51,836

A record-breaking number of Smiles: Tim Hortons® raises more than $12 million throughout national Smile Cookie Campaign, a new record, more than $51,000 to be donated to Tomkins House Hospice Huronia

Restaurant owners from Midland and surrounding area are donating 100% of proceeds from sales of Smile Cookies to Tomkins House Hospice Huronia this fall. Tim Hortons restaurant owners and millions of generous Canadians across the country combined broke a new Smile Cookie record by raising more than $12 million for local charities across the country.

This year in Midland, Penetanguishene and Port Severn local Tim Hortons restaurant owners, and guests helped raise more than $51,000 to support Tomkins House Hospice Huronia. The funds raised will be used to care for those with life-limiting illness and those who are grieving.

“This is an unprecedented show of support from our community, our Tim Hortons owners & their teams and will provide compassionate comfort and care for those who need us,” says Debbie Kesheshian, Executive Director for Hospice Huronia-Tomkins House. “We were thrilled to learn that the Smith & Trude Families, the Tim Hortons restaurant owners in our region, had chosen us as the recipient of the Smile Cookie campaign but we had no idea that almost $52,000 would be raised! It is amazing and will help both at Tomkins House, where families make memories for the last few days and weeks with their loved ones but also in our community as we reach people in their own homes. Our volunteer programs are starting up once again so that caregivers can get a break and also receive support as they deal with grief. This gift will provide much needed funding so that all of the services and programs we offer will be at no cost to our patients, clients & their families.”

“Each and every year, Tim Hortons restaurant owners continue to go above and beyond to help raise funds for our annual Smile Cookie campaign and it’s truly inspiring to be a part of something so great and impactful,” says Hope Bagozzi, Chief Marketing Officer for Tim Hortons.

Tim Hortons restaurant owners across Canada will be presenting their local charity partners with Smile Cookie cheques throughout the next month.

Smile Cookie Campaign Facts

  • In 2020, the Smile Cookie campaign raised $10.56 million across Canada
  • The Tim Hortons Smile Cookie program started in 1996, originally raising funds for Hamilton Children’s Hospital. Twenty-five years later, the annual charitable campaign has now raised a total of more than $77 million for charities selected every year by restaurant owners.
  • Nationally, Tim Hortons restaurant owners support over 600 local charities, hospitals and community programs through the Smile Cookie campaign

Join the Smile Cookie Conversation

  • Use the hashtag #SmileCookie
  • Tag or follow us on Instagram @TimHortons & @hospicehuronia
  • Tag or follow us on Twitter @TimHortons @hospicehuronia
  • Like us on Facebook Tim Hortons @hospicehuronia
  • Subscribe to us on YouTube @TimHortons @hospicehuronia
  • Visit for a list of local charities benefiting from the Smile Cookie campaign

Photo attached
From left to right: Debbie Kesheshian (Executive Director Hospice Huronia), Brian Smith (Tim Hortons Owner), Sid Beelen (Director of Operations for Tam Tar Restaurants Inc.) Taylor , Janet Trude (Tim Hortons Owner) Matthew Brady (Tims Manager), Joanne Smith (Tim Hortons Owner) Kim Bujold (Store Manager), JoAnn Warren (Hospice Huronia) & Donna Macfarlane, Chair of the Board.

About Hospice Huronia – Tomkins House

Since 1994, Hospice Huronia has been providing support to those facing life-limiting illness. The Volunteer Visiting program sees trained volunteers spending time in client’s homes so that caregivers can take time for themselves knowing a compassionate friend is with their loved one.
In 2020, Tomkins House opened, offering 24/7 end-of-life care in our home-like setting. To date, 140 families have needed us and hundreds more have relied on the grief support offered either one-to-one or in group settings. Tomkins House is a beautiful combination of hospital & home.
Hospice Huronia receives approximately 50% of our overall funding from the Ministry of Health & Long-Term Care and the remaining 50% from our generous community.

For more information or interview requests, please contact:

Debbie Kesheshian, Executive Director



In 1964, the first Tim Hortons® restaurant in Hamilton, Ontario opened its doors and Canadians have been ordering Tim Hortons iconic Original Blend coffee, Double-Double ™ coffees, Donuts and Timbits® in the years since. Over the last 55 years, Tim Hortons has captured the hearts and taste buds of Canadians. Tim Hortons is Canada's largest restaurant chain operating in the quick service industry serving over 5 million cups of coffee every day with 80% of Canadians visiting one of nearly 4,000 Tim Hortons in Canada at least once a month. More than a coffee and bake shop, Tim Hortons is part of the Canadian fabric and guests can enjoy hot and cold specialty beverages – including lattes, cappuccinos and espressos, teas and our famous Iced Capps™ – alongside delicious breakfast, sandwiches, wraps, soups and more. Tim Hortons has more than 4,800 restaurants in Canada, the United States and around the world. For more information on Tim Hortons visit